It doesn’t take that much really to take note of all the franchises opening up everywhere, and I guess that is indeed the whole point of franchising. Lots of business hopefuls make use of franchising as their preferred route to market, whether that would be a fast-food establishment, an automotive establishment, or even a pub chain.
Franchising is hardly a new business model these days. It has been around for decades. Many entrepreneurs and tradesmen are branching out and preferring to get a franchise rather than build up their own business. For instance, getting a Swimming Pool Franchise instead of starting your own pool cleaning and building business could save you a lot of time on branding, marketing, building credibility, figuring out the details of business training, and so on.
The same is true if you want to venture into the beauty industry. Instead of launching an independent salon business, consider joining the thriving franchise community of Sola Salons. With a strong presence in numerous locations, a brand similar to this can offer an appealing opportunity for aspiring entrepreneurs. Take, for example, the idea of embracing a franchise new berlin salon – a choice that can prove exceptionally advantageous. Partnering with an established and trusted brand can equip you with a wealth of experience, operational support, and an existing customer base. This strategic move can undoubtedly reduce the challenges of starting from scratch and significantly bolsters your prospects in the competitive beauty sector.
Truth be told, while franchising started out in only a few industries, one can see why it has quickly spread across numerous others.
Presently, more than 120 industries feature franchised companies. In this framework, the franchisor typically offers substantial aid to the franchisee’s core functions. This assistance encompasses crucial areas such as site selection and development, operational support, comprehensive operating manuals (including the selection of franchise software), quality management, consistent branding criteria, training, and valuable business advisory backing.
In this post we shine the spotlight on some top franchises, exploring how they got to where they are and extracting some lessons that we can learn from them.
Wetherspoon’s
Originally operating under the Martin’s Free House name, the first Wetherspoon’s opened its doors in North London, in 1979, operating out of a former bookmakers’ store. The chain’s success can be attributed to it positioning itself in key locations and embracing the festival spirit. They are involved in a biannual beer festival with 60 beers on tap and they also draw much of their success out of offering great meal deals that prove to be extremely popular.
What has helped Wetherspoon’s succeed the most is flexibility and adaptability
Greggs
John Gregg’s delivery service came into operation in the 1930s, which saw him delivering eggs and yeast to families on his pushbike in Newcastle upon Tyne. John then went on to open a small bakery on Gosforth High Street in 1951, this after having his delivery service helping families bake their own bread for more than a decade. Ian Gregg took over the business following the death of his father.
As the company expanded it invested in a large Technical Centre, and today it operates out of nearly 1,700 shops nationwide while still staying true to their roots in their local communities. So while they offer a popular range nationally, regional favourites are sold depending on where you’re located.
Lookers Group
Founded by John Looker in 1908 in Manchester, Lookers has a long history which includes involvement in the Second World War as well as a stock exchange listing. It’s currently operating as one of the UK’s top three motor vehicle retailers and offers a variety of car service parts, representing 32 manufacturers and selling car types through 150 franchised dealerships. The company’s key business features encompass the valuing of the people you would be serving as a company, a philosophy which has had the Group receiving top UK employer accreditations in 2017 and 2018. As the Group recognises, it’s important to look after your own to succeed.
While only three examples from what is a much, much bigger selection of successful franchises were explored, what should be clear to see is that there is continuous growth in the franchise world and it doesn’t seem to matter which industry you’d be selecting. The ready-made business model you get as a franchisee allows you to keep your skills sharp while you join a business that is indicatively already thriving. Naturally this would make you feel that you have a better chance of succeeding, so as a budding business owner, make sure to research the availability of any possible franchises which could be of interest to you before you push ahead with your idea.
