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Chris Bell

Starting a Business in the Wellness Sector: 6 Business Ideas



Starting a brand-new business is a dream for many people. Whether you are attracted by the prospect of pursuing your passion for a living, flexible working, being your own boss, earning potential, or the opportunity to build a legacy, it can be one of the most rewarding ways to earn a living. For people who are passionate about health and wellbeing, it makes sense to focus on a business in this sector, but what are your options? If you are hoping to start your own business in the health and wellness industry, you first need to identify the right type of business for your interests and skills. Here are six great ideas you should consider.

  • Personal training

Exercise is beneficial for our physical and mental wellbeing, but many people lack the knowledge or confidence to change their lifestyle. A personal trainer works with clients – usually on a one-to-one basis – to enable them to achieve their fitness goals, e.g. strength, flexibility, cardiovascular stamina. While traditionally personal trainers would work with clients in their homes, outside, or in the gym, more and more are meeting with clients online to deliver advice and lead workouts.

If fitness is your passion, you might also want to consider opening a gym franchise in your local area. This is a simpler way to start a gym than building one from scratch as you will be starting with an established brand and team in place.

  • Become a health and wellness blogger

People who are knowledgeable about health and wellness could consider writing a blog. A blog can be designed and published very simply, but you will need to work on digital marketing to promote it and grow your audience. Social media platforms, for example, are great for publishing links to content. If you can build a big enough audience, you may be able to earn money by selling advertising space to relevant brands or through sponsorship deals. If you choose to start a blog, it is a good idea to connect with social media influencers in the industry as you may be able to collaborate in the future.

  • Sell wellness products online

The health and wellness industry has exploded in recent years with supplements, creams, gels, waxes, and much more which have been developed to help people with a variety of mental and physical issues. For example, CBD products are becoming widely used for anxiety, depression, stress, and pain management. CBD is a substance derived from the cannabis plant, but it does not have the psychoactive effects of THC, which is another compound found in the cannabis plant. You can begin selling products like this via an e-commerce website if you find a quality CBD wholesaler. With the right website design and digital marketing techniques, you can build a brand and expand your product line.

  • Train as a dietician or private chef

Diet is integral to health and wellbeing but there is so much conflicting and confusing information out there that it can be difficult for people to know where to start when it comes to making healthy choices. By becoming a registered dietician, you can provide general dietary health advice for clients, including those with special dietary needs. If you enjoy cooking and are interested in helping others to improve their health through their diet, you might consider becoming a private chef. You could work with clients on a one-on-one basis, or if you also enjoy teaching, you could provide cooking classes for groups.

With either business, you can work with clients on creating bespoke meal plans based on someone’s goals or dietary needs.

  • Become a health coach

If you want to help people with their mental wellbeing, becoming a health coach could be the ideal career. Health coaches help their clients to make changes in their life which will enable them to achieve specific goals. While fitness coaches and dieticians focus on physical health, a health coach helps clients to adopt healthier habits and patterns of behaviour which enable them to live a healthier life. You can run this business through face-to-face appointments or virtual appointments with people from all over the world, i.e. through video calls.

  • Run a wellness retreat

A wellness retreat combines relaxation, fun activities, healthy living, and inspirational training or presentations. They can attract individuals looking to reboot their lifestyle and a lot of modern businesses invest heavily in encouraging their staff to bond on a deeper level and relax after a stressful period. These corporate wellness retreats can vary greatly in quality, but when organised well they can help individuals and groups to recharge, refresh, and come back stronger.