HubSpot’s “human” voice, vast library of educational materials, and networking events have cemented its place as the inbound marketing authority — as well as one of the most successful marketing automation platforms in the industry. HubSpot has a lot going for it: a free CRM for life, centralized sales, marketing, and service centers, and a large support network. However, HubSpot might not be a good match for everyone. Here we will give you details of the top 5 competitors of HubSpot.
Here are the top 5 HubSpot alternatives to consider so you can figure out which one can better support your marketing plan.
1.Engagebay:
With its no-strings-attached CRM, EngageBay aims to provide a more economical alternative to HubSpot. Yes, EngageBay provides its CRM features for free, but only up to a certain number of contacts. EngageBay, on the other hand, is much more than a CRM. It’s an all-in-one marketing and CRM solution for generating, engaging, and nurturing leads.
EngageBay is made up of three modules:
- The Bay of Marketing
- The Sales Bay and CRM
- The Service Station
The products are designed to work together seamlessly, so you can choose to combine the features you need or go with their all-in-one solution. EngageBay aims to provide companies with resources similar to those offered by HubSpot(alternative), but at a lower cost. It offers a freemium plan for its all-in-one solution, and you can save a lot of money by paying monthly or even two years in advance.
Advantages:
- EngageBay offers a comprehensive solution.
- A free plan is open.
- You will have free access to a helpdesk and live-chat functionality.
- There are SMS marketing tools available.
- You have a lot of freedom to pick and choose which features you want to include in your platform.
Disadvantages:
- Advanced features such as marketing automation are only available on Engage bay’s higher levels.
- In contrast to many of its rivals, EngageBay’s pricing is more complex.
- A mobile app isn’t available.
2.Sharpspring:
Sharpspring is a marketing automation tool that includes lead generation, lead nurturing, contact management, sales management, and analytics capabilities. Sharpspring also provides shopping cart integration (Shopify, Magento, and other big shopping platforms), shopping cart abandonment, and dynamic emails and landing pages for ecommerce businesses, allowing them to customize content based on individual preferences or purchasing behavior.
Pricing:
Starting at $400 per month and increasing to $800 per month. *Agency pricing is open, but it is only revealed during the product demonstration.
Advantages
- As compared to other resources at the same stage, it is less expensive.
- Month-to-month contracts are fantastic for giving you more flexibility.
- Larger businesses and agencies will benefit from this.
- It’s a simple and easy-to-use system.
- There is a lot of great CRM features.
Disadvantages:
- It’s difficult to keep track of visitor ID.
- There are some advanced features.
3.Keap (Infusionsoft):
Keap is mainly focused on marketing automation and contact management, but it also includes robust tools for sales automation and ecommerce. The CRM for small businesses assists in the conversion of prospects into customers, and the reports section is simple and easy to understand without requiring a math degree.
Pricing:
Starting at $199 per month and increasing to $599 per month.
Advantages:
The user interface is fantastic, and it’s both convenient and intuitive.
The visual campaign creator is simple to use.
A wide variety of integrations and APIs are available.
Support and preparation are unrivalled.
For business scalability, this is fantastic.
eCommerce and shopping cart features are built-in.
Disadvantages:
Initially, there is a hefty start-up fee.
Deliverability rates aren’t always the highest when there aren’t any native integrations available.
4.Apptivo:
Apptivo is a cloud-based business management platform that is suitable for all types of businesses. With this app, you can close deals quickly and easily.
Characteristics:
- You can easily make a contract for your business transactions.
- This app’s layouts can be modified.
- You’ll be able to create reports and keep track of customer information.
- This software allows you to customize the fields available to you.
- Your invoices can be converted to PDF format.
- Apptivo is compatible with G Suite.
- Duplicate lead data can be resolved and avoided.
Advantages:
- Extensive feature set with a wide range of customization options
- Excellent mobile apps, granular security controls, and round-the-clock support
Disadvantages:
- It’s possible that your performance is slow.
- Might make use of APIs that have been extended\
5.Creatio:
Creatio is a process-driven CRM that combines customer data with business process management tools to streamline and organize activities in your sales, marketing, and service support. The platform is developed on an extensive BPM architecture, making it a versatile solution for several different operations. It is designed for the retail sector and scalable for SMEs and large companies. It uses a simple drag-and-drop editor to customize processes, whether in the cloud or on-premise.
Advantages:
- It has a Customer Success Management software that is tailored to the needs of each customer.
- It tracks the customers’ progress from lead to order to account management.
- On a single CRM platform, it unifies marketing, sales, and operation.
- Its CRM processes are adaptable and simple to modify.
Disadvantages:
- Printables and Reports can be difficult to deal with, and they seem to have fallen behind the software’s overall standard.
- Performance issues can arise if you use your computer a lot.